This partnership combines the world’s leading fueling systems provider with the world’s leading payment technology company to benefit our customers' pay at the pump offering. By joining forces, we will offer next generation forecourt payment solutions and create the largest at-pump interactive digital media network worldwide.
Verifone and Gilbarco will continue to maintain separate businesses for our in-store petro point of sale, upselling systems and consumer-facing applications.
We saw an opportunity to leverage the collective scale, expertise and access to consumer insights to provide significant business value to our clients that will help them increase sales at the pump and in-store. We see Gilbarco, with its dispenser and outdoor payment leadership, integration expertise and experience customizing and servicing payment applications worldwide, as an ideal partner. In addition, Gilbarco’s dispenser and media installed base and strong distribution in the petroleum industry provides a valuable springboard for growth of the VNET network and Verifone's in-pump payment technology.
We believe that our customers will benefit from aligning Verifone’s global payment expertise and experience with media and payment in other verticals more closely to our dispenser technology and outdoor payment integration expertise. Verifone works hand in hand with the leading players in payments globally, which we believe will be a great asset as we grow our forecourt payments and media business.
This is a global partnership although the initial focus for the media partnership will be the U.S.
Existing Secure PumpPAY and PAYMEDIA deployments will continue to receive service and support from Verifone. New deployments and associated service will be provided by Gilbarco as Verifone's channel for payment terminals.
As part of the agreement, the Gilbarco Outcast media business has been combined with the Verifone media business, with Verifone operating the combined business. Existing Applause TV sites will continue to get media uninterrupted and Verifone will honor contracts as signed. All existing and new media deployments will have content provided by VNET, Verifone's digital media network.
As part of the agreement, the Gilbarco Outcast media business has been combined with the Verifone media business, with Verifone operating the combined business. Existing Pump-top media sites will continue to get media uninterrupted and Verifone will honor contracts as signed. Content will be provided by VNET, Verifone's media network.
The partnership does not currently include collaboration on in store up-selling systems such as LiftRetail and Impulse. Both Gilbarco and Verifone will continue to provide these systems independently to the market.
Through this partnership Verifone and Gilbarco will consolidate media and payment terminal roadmaps and work together on innovative products to improve the consumer fueling experience.
Immediately, Gilbarco will be the channel for Verifone's dispenser-based payment terminals, which currently include FlexPay, two versions of the Secure PumpPAY, and future products that the companies will jointly develop. Gilbarco will continue to provide the FlexPay II CRIND for new Gilbarco Encore 700 S dispensers and as a retrofit kit for Gilbarco's The Advantage and Encore line of dispensers. Verifone will be Gilbarco's channel for media services - Verifone's VNET.
Yes. Gilbarco will continue to offer the full line of Verifone Secure PumpPAY payment terminals - both the MX 760 all-in-one unit for legacy dispensers and the Secure PumpPAY modular unit for modern dispensers.
Gilbarco (and, by extension, its authorized distributors) will become the provider of all spare parts related to forecourt payment.
Any Secure PumpPAY devices sold as part of the partnership will be serviced by Gilbarco’s service channel. Secure PumpPAY devices sold by Verifone prior to the partnership will initially continue to be serviced by Verifone’s service channel, though Gilbarco and Verifone may consolidate all support with Gilbarco in the future.
Under the terms of the agreement Gilbarco becomes the sales and service channel for Verifone's dispenser payment products. In cooperation with our customers, Gilbarco will review all open proposals and work toward a mutually beneficial arrangement.
Gilbarco and Gilbarco's distribution channel will now serve as Verifone's sales channel for payment products. Please work with your local Gilbarco sales representative or distirbutor for purchase details.
Verifone will honor all terms and conditions of any existing contracts for Applause TV, so no new contract will be required.
Existing Applause TV customers will continue to have the access outlined in their contract. New retailers should speak to their Gilbarco sales representative about options available under the new media programs.
The content transition will be seamless to the retailer, with no action required. Your account manager will continue to work with you on your site-specific advertisements.
The exact date of a "switch over" to the VNET programming will be announced in the coming week.
Your ad buy will be delivered as contracted. If you wish to extend your campaign across additional sites, please contact your Verifone Media or Outcast sales representative directly.
Verifone will honor all existing contracts between advertisers and Outcast. If you wish to extend your campaign across additional sites, please contact your Verifone Media or Outcast sales representative directly.
Existing customers should continue to work with their existing sales representatives For all new inquiries, please contact Verifone Media (email@example.com).
Verifone will continue to support couponing and Smart Targeting at currently-enabled sites, as well as expand the capabilities to additional sites in the combined network.
Please contact your existing sales representative or email firstname.lastname@example.org for a complete list of capabilities and specifications.
For the time being, please continue to work with your existing sales representative. All clients will be notified in the event of a change in their sales representation.
The Verifone and Gilbarco partnership will create the industry’s largest and most powerful interactive digital media network. For consumer packaged goods (CPG) marketers and brand advertisers, VNET today reaches over 95 million monthly consumers within feet of a purchase decision.
Specs for existing ad buys and stations will not change. If you wish to add additional sites to an ad buy, please make sure to request the appropriate file specs form your sales representative.
The combined network provides customers of either Verifone Media or Outcast with a larger and faster-growing footprint of sites and audience.